Customer Marketing Manager
San Francisco, CA

The team at Qualia is looking for a rockstar marketer to drive our customer marketing programs. This individual will be responsible for managing our customer pipeline, understanding customer use cases, and aligning cross-functional teams to create the most relevant, impactful, and inspirational joint marketing campaigns. You'll conceive and develop innovative programs that empower passionate advocates to drive awareness and demand in a way that generates clearly measurable results (i.e. referrals, references, up-sell and cross sell opportunities). Our ideal candidate should be able to develop strong relationships as well as get compelling content produced. Ultimately, you should be able to act as the voice of our brand and manage customer communications and programming.

Responsibilities

  • Plan and execute programs, activities, and campaigns to build community and boost brand awareness
  • Research top customer accounts and stay on top of product updates by aligning with product, customer success, PR and Sales teams
  • Build a strong pipeline of customer leads to fuel our customer marketing programs
  • Create customer presentations for joint-marketing opportunities
  • Develop qualifying customer stories/references to leverage in various marketing materials
  • Support company events by delivering customers to showcase top customer success stories
  • Stay up-to-date with industry trends and map initiatives to a campaign calendar
  • Monitor and report on customer sentiment

Requirements

  • Experience launching community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series, creating a social strategy, writing an email newsletter)
  • Excellent strategic and tactical program and project management skills with ability to set objectives and break work streams down into easily organized, consumable activities
  • A high-energy, creative, and resourceful self-starter who demonstrates outstanding leadership skills, business ownership, and personal accountability
  • Highly analytical with strong ability to develop and interpret customer engagement metrics (e.g. references, referrals, etc.)
  • Proven professional maturity and strong executive presence
  • Excellent verbal communication and writing skills
  • Attention to detail and ability to multitask
  • Comfortable with and ability to thrive in fast-paced, rapidly changing environment
  • Experience in the real estate industry (a plus but not required)

Why Qualia

  • The opportunity to join a smart and exciting team that is passionate about working together to solve a massive problem that impacts every home buyer and seller
  • A team culture embraces individual curiosity, professional growth and development
  • Competitive salary, equity, and benefits
  • Centrally located Downtown office
  • Flexible vacation/time-off policy
  • Other fun perks like daily catered lunches, weekly happy hours & team trips
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